Challenges or matching gifts stimulate giving. They inspire the challenger and the donors who help fulfill the terms of the challenge. Each has its own specific characteristics, but both provide an important framework for a specific goal, deadline, and urgency for giving.
A short guide to how to assign two solicitors to a fundraising call.
Everyone gets stuck on how much to request. Here are some guidelines and rules of thumb.
If your board members aren’t comfortable asking for gifts, they’re not likely to do it! A good plan to train your board to ask that provides opportunities of many sorts year round will go a long way to easing their discomfort and turning them into effective fundraiser.
